Careers

Now Hiring: Paid Ads Specialist (Google & Meta Ads)
Hickey Marketing Group | Prescott, AZ (In-Person)

Hickey Marketing Group is seeking a strategic, analytical, and detail-oriented Paid Ads Specialist to manage and optimize paid advertising campaigns for our agency and clients. This role is ideal for someone who thrives in performance marketing, understands ad strategy, and can drive measurable results through Google Ads and Meta Ads.

Key Responsibilities

• Build, manage, and optimize paid ad campaigns across Google Ads and Meta Ads
• (Facebook & Instagram)
• Develop ad strategies aligned with client goals, including lead generation, conversions, and brand awareness
• Conduct keyword research, audience targeting, and competitor analysis
• Create and manage ad creatives, ad copy, and campaign structures
• Monitor budgets, pacing, and campaign performance to maximize ROI
• Implement A/B testing for ad creative, audiences, landing pages, and bidding strategies
• Track and analyze performance metrics and provide clear reporting and insights
• Manage campaign timelines and deliverables
• Collaborate with internal teams to ensure campaign consistency and success
• Stay current on paid advertising trends, tools, and best practices

Qualifications

• Strong experience managing Google Ads and Meta Ads
• Excellent analytical and performance marketing skills
• Strong written and verbal communication skills
• Experience with campaign reporting, conversion tracking, and performance optimization
• Familiarity with audience targeting, retargeting, and funnel strategy
• Bachelor’s degree in Marketing, Communications, or a minimum of 2+ years of marketing experience
• Ability to work independently and manage multiple priorities
• Strong attention to detail and organization skills
• Experience with LinkedIn ads, TikTok ads, Bing ads, or Yelp ads is a plus
• Experience with Google Analytics is a plus

Position Details

• Full-time, in-person position
• Location: Prescott, AZ
• Salary range: $45,000–$60,000 annually, based on experience
• Benefits include health insurance, 401(k), paid time off, and bonus opportunities